Hunan's construction machinery industry has made new moves. The huge market potential has attracted leading companies such as Sany, Zoomlion, Shanhe Intelligent, and Xingbang Intelligent to enter the aerial work platform market.

The picture shows the neat rows of aerial work platforms in the Xingbang Intelligent Headquarters

June 28, 2022, Sunward Intelligence. More than 20 trucks loaded with nearly 300 pieces of aerial machinery and equipment drove out in a row. These equipments cover Sunhe intelligent articulating boom, straight boom, scissor type aerial work platforms and other models, and will be sent to more than 20 provinces in China And more than 10 countries and regions such as Vietnam and Cambodia. This is a microcosm of the rapid development of Changsha aerial work platform manufacturing.

Set up specialized companies, accelerate overseas factory construction, and build professional bases... Since 2022, in order to seize the blue ocean market of aerial work platforms, Changsha projects including Sany Heavy Industry, Zoomlion, Sunward Intelligent, Xingbang Intelligent, etc. The mechanical head companies have made frequent moves, and they have made efforts in this sub-sector, and the benefits have emerged.

Annual sales exceeded 160,000 units

Located in Ningxiang Economic and Technological Development Zone, Hunan Kama Musical Instrument Manufacturing Co., Ltd. is under construction, with a construction area of more than 50,000 square meters. When the reporter interviewed at the scene, the project was undergoing roof pipeline decoration. Two construction workers stand or sit on two platforms that move from time to time, which is very flexible.

"These aerial work platforms produced locally in Changsha have saved the trouble of tying up scaffolding before, not only saving costs, greatly improving efficiency, but also ensuring safety," said the person in charge of the on-site construction.

Aerial work platforms, also known as mobile aerial work platforms, aerial work vehicles (including self-propelled, vehicle-mounted and spider-type products), are widely used in aerial work, emergency rescue, rescue and other industries, and developed early in developed countries in Europe and America. , but the history of appearing in China is not long.

"I remember one day at the end of 2005. My husband showed me a photo of a foreign aerial work platform. When I saw it, I was very excited. I felt that my eyes were bright, and I finally found the direction of starting a business." Manager Xu Hongxia recalled.

Liu Guoliang, Xu Hongxia's husband and chairman of Xingbang Intelligence, confirmed: "At that time, there were no high-altitude work platform manufacturers in China, and imported products were only used in large ship repair yards. If you enter this new field, one is to replace production with production , can reduce the user's purchase cost and use cost; second, it has a broad market space."

In recent years, with the changes in domestic market demand, aerial work platforms have ushered in explosive growth. The changes in performance of Xingbang Intelligent over the years are an example: when it entered the Ningxiang High-tech Zone in 2010, its annual operating income was only 20 million yuan; in 2021, the company achieved revenue of nearly 2 billion yuan, and its contribution tax reached 125 million yuan.

At present, the application field of China's aerial work vehicle products is expanding from the traditional municipal and power industries to petrochemical, communications, disaster rescue and other industries. In the future, with the development of the aerial work vehicle rental business, the application field of China's aerial work vehicles will be towards property decoration. , hotels, high-speed railways, competition venues and other industries to expand and penetrate.

According to data from the China Construction Machinery Industry Association, the sales volume of aerial work platforms in China will be 160,100 units in 2021, a year-on-year increase of 54.6%.

Longfa Power Aerial Work Platform

The strong market demand for aerial work platforms has attracted great attention from investors. As the capital of construction machinery in Changsha, leading companies have made efforts in this segment. In order to seize the opportunity, everyone invariably accelerated the pace of construction in this area.

There is a roar of machinery, tower cranes, and trucks coming and going, showing a fiery construction scene everywhere... This is the construction site of the Xingbang International Intelligent Manufacturing City project under construction.

The total land area of the Xingbang Intelligent International Intelligent Manufacturing City project is 1,800 mu. It is planned to produce 60,000 self-propelled electric-driven scissors, liquid-driven scissors and off-road scissors, tens of thousands of boom trucks above 30 meters, and vehicle-mounted high-altitude scissors. Trucks, forklift trucks, spider trucks, etc., the annual new output value is expected to exceed 10 billion yuan.

Also on the west bank of the Xiangjiang River, the first batch of boom trucks produced by Zoomlion's intelligent high-speed machine in the Zoomlion Smart Industrial City slowly drove out, marking the successful trial operation of the boom-type assembly line in the Zoomlion Smart Aerial Work Machinery Park.

The intelligent high-speed machine park of Zoomlion Smart Industrial City officially started construction in September 2021. It has planned advanced intelligent production lines, rapid switching of intelligent tooling and intelligent equipment, and flexible production, which can meet the needs of end-to-end customization. After it is completed and put into production, it is estimated that the annual output of aerial work machinery will exceed 60,000 units, with an output value exceeding 10 billion.

Since 2021, Zoomlion's intelligent aerial work platform has launched a variety of new products, such as the world's highest 40-meter-class electric straight-arm aerial work platform, and all-electric scissor-type aerial work platform. According to the 2021 annual report released by Zoomlion at the end of March 2022, the company's sales of aerial work machinery in 2021 will reach 3.351 billion yuan, a substantial increase of 310.76% year-on-year.

With the official establishment of Sany Aerial Machinery Equipment Co., Ltd. by Sany Heavy Industry on February 18, 2022, the leading companies in Changsha construction machinery have all started to enter the aerial work platform.

Differential development, continue to enter the overseas high-end market

On June 28, at the delivery site of Sunward Intelligent Aerial Work Platform, He Qinghua, Chairman and Chief Expert of Sunward Intelligent, said that in the past two years, Sunward Intelligent Aerial Machinery has achieved healthy and rapid development and has been highly recognized by domestic and foreign customers. , Sunward Intelligent Aerial Machinery will accelerate its electrification and continue to enter the European high-end market.

Although it has not been established for a long time, Zoomlion's intelligent high-speed machine has performed well in overseas markets. So far, it has covered 58 countries and regions.

At the same time, the first professional overseas factory of China's aerial work platform manufacturers was also invested and officially opened by a local company in Changsha. On May 30, the first overseas aerial work platform manufacturing base invested and established by Xingbang Intelligent in Poland was successfully established. Completion and mass production.

"This marks the formation of a systematic layout of Xingbang Intelligence on a global scale, and a solid step has been taken. It is another major milestone in Xingbang's internationalization strategy." The industry commented.

Xingbang Poland manufacturing base, located in Poznan, western Poland, can quickly radiate local European and other overseas markets, with an overall construction area of about 20,000 square meters. It mainly produces electric scissors, off-road scissors, curved scissors, etc. Products such as boom and straight boom aerial work platforms, with an annual production capacity of 20,000 units.

"Continuously getting close to customers, building a localized R&D, production, supply and marketing system, and in-depth layout in various international markets, can achieve higher-quality development." Xu Hongxia, general manager of Xingbang Intelligent, proposed that the company "advance into the top three global aerial work platforms, enter the The goal of "Top 50 Global Construction Machinery". Editor / Xu Shengpeng