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Hunan Industrial E-commerce Boosts Manufacturing Ecological Reform
Seetao 2021-04-28 10:55
  • Extend from product manufacturing to e-commerce operation, and expand the advantages to the sales side
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Sany Heavy Truck used APP for online marketing, creating a performance of 1,000 heavy trucks sold out in 63 seconds; Liling Ceramic Cloud Platform helped Liling more than 200 small and medium ceramic companies to reduce their raw material procurement costs by about 15%...Industrial e-commerce in the industrial industry The in-depth application of the chain is promoting the online, networking and synergy of the transaction methods and business models of Hunan industrial enterprises, promoting the synergy between the upstream and downstream of the industrial chain and the extension of the enterprise value chain.

On April 27th, the 2021 Hunan Provincial "Two-on-Three" Digital Procurement and Marketing Forum co-sponsored by the Hunan Provincial Department of Industry and Information Technology and the Hunan Provincial State-owned Assets Supervision and Administration Commission was held in Changsha. According to conference data, Hunan Province has 120 industrial Internet platforms of various types, and the total amount of matched transactions in the first quarter of 2021 exceeded 60 billion yuan.

Xiong Chen, chief economist of the Hunan Provincial Department of Industry and Information Technology, said at the meeting that the new crown pneumonia epidemic has stimulated the vigorous development of a new generation of information technology such as 5G, big data, industrial Internet, and artificial intelligence. The comprehensive acceleration of "access to the economy" has provided a new path for economic development.

During the epidemic, thanks to the strategic alliance established by the world's leading construction machinery company Sany Group and 66 core supply chain companies, it has established a supplier resource pool for more than 14,500 suppliers, which has greatly improved the efficiency, convenience and openness of the industry supply chain The level of coordination reduces the risk of supply chain interruption caused by the epidemic.

The "Hegang Net" under the Valin Group focuses on the purchase and sale of bulk products such as steel, and provides customers with integrated services such as purchase and sales, payment and settlement, warehousing, processing, and distribution. The total number of connected enterprises is 2,548, and the total transaction volume is Reached 14.192 billion yuan, becoming a typical model for the application of industrial e-commerce in the steel industry.

"Relying on industrial e-commerce, the distance between us and our customers is only the distance between our eyes and the screen." said Shen Jinkui, general manager of Zhuzhou Jinxin Cemented Carbide Co., Ltd., "In the post-epidemic era, there is huge room for development of e-commerce, and small and medium-sized enterprises must rely on The Internet rides the wind and waves."

Grasping the development opportunities of industrial e-commerce, Zhuzhou Jinxin Cemented Carbide Co., Ltd. has transformed a 100-square-meter home office space into a 5,000-square-meter standard factory building in 11 years, and the company’s main business performance has changed from 2 million yuan to 50 million yuan. , Internet business accounted for 90%, and the company has now become one of the top 100 e-commerce companies in China.

Hunan attaches great importance to the development of industrial e-commerce, and has long issued the Hunan Province Industrial E-commerce and Supply Chain Integrated Innovative Application Action Plan (2018-2022) to carry out the integrated application of large-scale enterprise supply chain and e-commerce, and the popularization and promotion of small and medium-sized e-commerce. The four special actions of e-commerce cultivation and supporting service system construction in industrial agglomeration areas will help Hunan to promote the integrated and innovative application of manufacturing supply chain with industrial e-commerce, and accelerate the digital and intelligent transformation of the manufacturing industry.

At the forum that day, Alibaba’s large-scale enterprise procurement platform for Hunan was officially launched, and a number of digital procurement and sales projects were successfully signed. China Paper Investment Co., Ltd., Hunan Light Industry Salt Industry Group Co., Ltd., Hunan Xiangtou Holding Group Co., Ltd., etc. 12 Large-scale enterprises released on-site procurement requirements. Editor/Xu Shengpeng


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